The Train to Break the Chain
The Roastline is a platform that connects coffee shops with local consumers by turning discounts into discovery.
At its heart, The Roastline delivers a win-win: consumers save, shops grow, and local coffee culture thrives.
The Problem with the Usual Route
The Coffee Problem
Independent cafés face a daily challenge: how to bring in new customers without wasting money on marketing that doesn’t convert while competing with large coffee chains
Traditional ads, social posts, and coupon platforms require upfront spend — with no guarantee of real foot traffic or loyal repeat buyers. Competing against large chains with deep pockets makes it even harder to stand out.
The Coffee Solution
The Roast Line turns marketing into measurable results.
Instead of paying for ads that may not work, cafés only “pay” when a customer actually walks through the door. By offering a small discount through the platform, every promotion becomes a verified sale — real customers, real revenue, zero wasted budget.
The Consumer Problem
Most people buy their daily coffee from big chains — not because it’s better, but because it’s familiar and convenient. Over time, that convenience becomes an expensive habit.
Coffee lovers end up paying premium prices for predictable drinks, missing out on unique, more affordable local cafés just around the corner. The result? Less discovery, higher costs, and a coffee routine that feels more like a bill than a pleasure.
The Consumer Solution
The Roast Line makes it easy — and rewarding — to break the chain.
By turning discounts into discovery, the app helps users explore local cafés while saving on every cup. With exclusive offers at independent shops, coffee drinkers can enjoy variety, quality, and savings — all in one seamless experience.
How does it work?
How does it work?
1. Join the Line
List your café on The Roast Line in minutes — set your own discount (for example, 25%) and decide when to offer it. There are no upfront fees.
2. Get Feautured Locally
Your shop appears in the app’s discovery feed for nearby users. Each time someone claims your offer, they see your story, photos, and location — turning visibility into real visits.
3. Pay Only for Results
You don’t spend a dollar until a customer walks through the door and redeems a discount. Every redeemed offer is verified through the app, meaning your “marketing spend” directly equals real sales.
4. Build Loyalty Through Experience
Once a customer visits, you can keep them coming back with in-app features like loyalty stamps, limited offers, or “favorite café” perks.
About Us
For consumers, the value is simple: they get access to exclusive discounts at participating cafés. It’s an easy way to save on their daily coffee, while alsoexploring new shops they might not have tried otherwise.
For coffee shops, The Roastline acts as a flexible marketing channel. Instead of paying upfront for ads or promotions with no guarantee of return, they only offer a discount when a customer walks through the door. That means their “marketing spend” becomes variable and tied directly to real sales—no wasted dollars, just actual foot traffic and new customer relationships.
Contact Us
Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!